Prada showcases Fall/Winter 2024 collection in playful fashion video

Fashion powerhouse Prada tapped Harris Dickinson, Damson Idris, Yili Ma, Hunter Schafer and Letitia Wright to part of Prada’s new Fall/Winter 2024 campaign.

“The Fall/Winter 2024 collection from Prada takes center stage in this groundbreaking visual narrative. Starring Prada Ambassadors Harris Dickinson, Damson Idris, Yili Ma, Hunter Schafer and Letitia Wright the Prada 2024 campaign elevates fall-winter collection to new heights. Prada FW24 and Miranda July’s unique vision brings to life a captivating narrative, merging fashion with authentic human moments. The campaign showcases the collection’s sophistication and versatility while embodying Prada’s innovative spirit.”

——— PRADA

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