Haviah Mighty returns with a blistering music video for new hit single “Double The Fun”
Haviah Mighty - Double The Fun (Official Video)
PRAISE FOR HAVIAH MIGHTY
"piercing"
Fader
"a true storyteller"
Rolling Stone
"Haviah Mighty is poised to break out internationally"
Consequence
"equally adept at breezy confidence, rapid-fire spitting, sneering menace, and laconic cool"
NPR Music
"ominous, bass-heavy beats and hard-nosed bars that could go toe-to-toe with any challenger."
Pitchfork
Best International Flow Nominee
BET Awards
Toronto-based musical giant, Haviah Mighty today independently releases "Double The Fun," a single that aims to Double The Fun for anyone who listens, with the confident, slick bars you have come to expect from Mighty. Watch and listen to "Double The Fun" HERE.
Haviah Mighty will never overdo it, even when venturing out to explore new soundscapes and styles. She has an unmatched sense of reserve in the production that keeps things as sharp as a brand knew chef's knife, and she is cooking gourmet. On "Double The Fun" things are no different, with bass bumping to an easy trap beat, gang vocals and stealthily layered synths adding to builds that make it feel like you're right there in that "Double The Fun" kitchen with her.
Haviah Mighty says that "Double The Fun" is "a theme song for the underdogs. The ones who have to work twice as hard for half the results. Those who find beauty in the journey of challenges, those who never let the naysayers win, those who never let doubts prevail. ‘Double The Fun’ is about MAXIMIZING potential and quite literally doubling up on the things we love. With crazy hard-hitting production and a catchy chorus, this deeper message song could take over nightclubs, strip clubs, cruises, airpods or TikTok!"
Along with the track we get a video made in collaboration with FELA, a woman-owned/Black owned creative company whose motto is "Everything we do comes back to our motto: Own Your Culture, Tell Your Stories." It's filmed in black and white to emphasize the scenes themselves, which accentuate the mundanity of everyday life – waiting for the bus stop, commuting to work – and juxtaposing them against the exact opposite of that. Haviah wants you to feel the pressure of a challenge, and the expressiveness in overcoming it. "Double The Fun" is about duality... in many ways, it is about the basis of
Haviah Mighty image credit Connor Tadao
All eyes are on Haviah after becoming the first woman to win the JUNO (Grammy equivalent) in the Best Rap Album/EP of the Year category for her 2021 Stock Exchange mixtape – from her fans who eagerly await each release, to the critics who sing her praise at NPR, COLORSxSTUDIOS, Sway In The Morning, BBC Radio 1, HipHopDX, HotNewHipHop, FADER, Pitchfork, Rolling Stone, KEXP, & more. Haviah also won the Prism Prize for her powerful video for 13th Floor's "Thirteen" from the album that made her the first Hip Hop artist and first Black woman to win the Polaris Prize. She was the only Canadian to be nominated for Best International Flow for 2022's BET Hip Hop awards, and opened for Sampa The Great at the end of last year.
Throughout her career, Haviah Mighty has tackled a range of deeply felt ideas and topics: the roots of capitalism, systemic racism, self-awareness, independence, strength in community, and beyond. On Stock Exchange we saw Haviah's growth as a producer and her expansion as a collaborator – she's continued to rack up collaborators like TOBi, Jalen Santoy, Mala Rodríguez, Shad, Canadian rapper Connor Price (with whom she's earned nearly 40 million streams on Spotify alone), Amir Jamm (Madonna, Preme), Bizness Boi (Lil Baby, J.Cole, 6LACK, Rihanna), Derelle Rideout (Lil Uzi Vert, Saweetie, Kodak Black, Gucci Mane), Tony Parker (Smiley, OhGeesy, 42 Dugg), and many more. On Crying Crystals we saw that Haviah is unafraid to evolve as she explored elements of hip-hop, dance, pop, and even afro and amapiano energies as new ways of storytelling, and delves inward thematically.
On this new single, we get a familiar taste of Haviah's unrelenting flow, topped with an optimism in the lyrics that she's learned to embrace throughout her career.
"Double The Fun" by Haviah Mighty is out now, buy/stream it here.
Double The Fun single cover art
