American footwear designer Selehe Bembury has been on a run everything he touches or designs turns to gold. He has collaborated with a plethora of brands including Crocs, New Balance and Moncler. Selehe Bembury dropped a creative campaign video starring American actor Michael Ealy for his new project with New Balance "Prosperity Be The Prize" (Bamboo).

American fashion house AMIRI unveils their new Pacific Sneaker in a cinematic fashion video.

New Balance and streetwear retailer SNIPES join forces to for a special collaborative collection tilted “Above the City”. The Campaign video was shot in Paris France the video encapsulates the essence of streetwear culture.

Iconic Hip Hop group Wu-Tang Clan and sportwear giant Nike have come together to release the legendary Wu-Tang Dunk. The original Wu-Tang Dunk is one of the most highly-coveted elusive sneakers in history. Nike only produced 36 pairs if you want to buy the original sneaker you will have to pay around $50,000 USD or higher.

Wales Bonner and Adidas continue their successful partnership with a new collaborative collection for Autumn Winter. The collection is showcased in a fashion directed by Wales Bonner and Ryosuke Tanzawa.

END. and Adidas continue their fruitful collaborative partnership with a new sneaker capsule collection titled “Laundromat”. The collection consists of three silhouettes reimagined iterations of iconic shoes the Gazelle and the SL-72, the Prototype TRX completes the collection.

World famous formula 1 driver and fashion icon Lewis Hamilton collaborated with Dior to produce the B44 Blade sneaker. Lewis Hamilton details his love for sneaker culture and gives an insight into his collaborative relationship with Dior.

Versace share a innovative campaign video to showcase their iconic Mercury M_VS_01 sneaker.

Modern-day fashion is heavily influenced by skateboard culture AMIRI’s new Sunset Skate sneaker acknowledges that influence.

Creative French fashion house Jacquemus and sportwear giant NIKE continue their collaborative partnership with a new collaborative collection. The collection consists of sneakers, bags and athleisure silhouettes track suits and sportwear pieces. The highlight of the collection is the Air Max 1 86 JACQUEMUS+NIKE a reimagined version of NIKE’s iconic Air Max 1 shoe. The campaign video features a host of famous and influential people the most proactive being UK rapper Central Cee.

Adidas Originals and creative designer Wales Bonner continue their successful partnership with new collection.

American sportwear titan New Balance share a creative film that illustrates the cultural history of New Balance as a brand. The Documentary is told from the perspective of people who wear New Balance. The film feels very reminiscent of Jim Jarmusch’s anthology film “Night on Earth”.